Business Benefits of Using the Epub Format

Posted by Marti Wedewer on November 7th, 2011

EPUB is just one of many formats currently used to create books for the purpose of digital distribution, but due to it’s features and benefits, it has garnered more attention from the larger publishing houses. It has been designed strictly for use in book publishing, but with a little work, it can be used to create a container for virtually any other type of documentation.

First of all it provides a unified standard, which means almost anyone is set up to make use of it. For the longest time many people were a bit confused as to which reader format they wished to use, but right now the majority actually make use of EPUB which certainly adds a degree of ease to the situation.

In addition to being a standard, EPUB is an open format which means a number of different things. This does not necessarily mean that you will be able to edit or alter any document that you find, but it does mean that you can use the format without having to pay a license fee. When you are dealing with document creation for a business, saving money is very important. After all, do you really wish to pay a fee every time you create something new?

Another item that you might be pleased with when it comes to the EPUB format is that there is no corporation backing it. No one is going to make millions from it’s use, and you can be rest assured that the format will not become proprietary. If you are unfamiliar with the concept of proprietary software, it essentially means that it would be tailored to work with specific software packages and fall short when sued with others. As it turns out, a document created in the EPUB format can be used on many different devices, making it the preferred format for publishers and individuals alike.

The above reasons are enough to make an individual want to use the EPUB format of course, but are you aware that it actually has a text reflow feature? This allows any book you are reading to fit to the screen of the device you are reading it on. In other words the book will adjust and change the number of pages easily so that you can read on an iPad, a Nook, or even a Cellular phone if you so desire. This saves you the trouble of having to zoom in and out on a constant basis when you are using a smaller screen which makes the EPUB format more useable overall.

These are just a few of the benefits associated with using the EPUB format in your business and you will undoubtedly discover that there are plenty more. It would be in your best interest of course to start integrating the format into your daily routine whether you’re reading a book or sharing an important company related document.

Learn how to create and publish professional looking ePub documents. Spread your work to a larger audience with ePub. Sign of for one of our Adobe ePub Training Classes. Learn more about the ePub format.


Call Us @303.941.1727

Send this to a friend